Business Process Management and the Single Customer View (Recorded Webcast Event)

This webcast shows the value of BPM in implementing a Single Customer View to support customer experience (CX) projects. Key value points discussed include how to use BPM to minimise the impact 'inside' applications, , supporting the Business Analyst, implementing a federated model to resolve the challenges of a master/slave implementations and leveraging the value of social network intelligence.

Join Shaukat Desai - who is a Principal Sales Consultant with over 12 year's industry experience spanning a variety of sectors including banking, defense, utilities, telecoms and manufacturing.

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